Marketing Executive

Locations UK-LONDON
Posted Date 2 days ago(2/23/2021 5:11 AM)
Brand
ViacomCBS
Function
Marketing

Who We Are!

ViacomCBS Networks International,(VCNI) a unit of ViacomCBS Inc., is comprised of many of the world's most iconic consumer brands. Its portfolio includes Network 10, Channel 5, Telefe, Viacom 18, ViacomCBS International Studios, Nickelodeon, MTV, Comedy Central, BET, Paramount Network and Pluto TV among others. In addition to offering innovative streaming services and digital video products, we provide powerful capabilities in production, distribution and advertising solutions for partners on five continents and across more than 180 countries.

Who You Are!

There are lots of people here doing all sorts of jobs and we believe that having all kinds of people from all kinds of backgrounds, makes this a great place to work! We work hard but in a fun environment and seek to nurture the best possible, inclusive environment. If you're passionate about working with diverse teams, leading by example and simply being you at work, this is the place for you!

Overview

Please be aware, this role is a 6 months FTC

 

We are looking for a Marketing Executive to join the ViacomCBS marketing team, this is a cross brand role primarily, but not solely, focussing on our adult channels, including the Channel 5 family, Comedy Central and MTV. This role will be a part of showcasing the best content available, building both reputation and ratings for our amazing channel brands and VOD services.

 

Reporting to the Brand Manager /Senior Brand Manager, the Marketing Executive will be actively involved in all aspects of delivering the marketing communications and campaigns across both new and returning series. We’re looking for a motivated self-starter who’s looking to play a pivotal role in the continued evolution of our brands. You will be responsible for ensuring that campaigns follow the agreed process, are delivered to brief and on time.

  • Work alongside the rest of the marketing team to deliver on and off-air communication campaigns, in line with the brand strategy for the channels
  • Responsible for on-air promos, from briefing stage to delivery
  • Ensure all output regarding the channel brands are accurate, in line with the marketing guidelines and communicating key message priorities
  • Be the go to person for all brand related queries in respect of these channels and the point of approval for any brand creative across the business
  • Work with Legal and Compliance to make sure all regulations are adhered to in creative
  • Building PCAs, case studies, outlining key insights post campaign and tracking/sharing of best practices
  • Assist team in building presentations for key internal and external meetings
  • Liaising with production and distribution partners regarding key assets and materials including imagery, footage and copyright
  • Prepare content priority slides for affiliates
  • Act as marketing representative for Channel, Commissioning and Acquisition meetings
  • Keep ahead of developments in the field of marketing, maintaining links with the industry and incorporating fresh research or approaches into marketing plans
  • Build, plan and optimise all project plans, status sheets and decks for the channel marketing team daily
  • Build positive relationships within the wider business across both stakeholders and cross-functional teams within the marketing department
  • Excellent budget management
  • Excellent time management On Brand, all assets, all channels
  • Demonstrate understand the individual brand's personality, the core target audiences, values and that these are consistently communicated in an authentic way through all marketing activity
  • Part of the team developing creative paid and on-air campaigns which promote the key channel priorities
  • Working closely with the creative, marketing and PR teams to ensure all creative campaigns are aligned and maximising recognition and reach Relationship Building
  • Develop strong peer relationships and be connector within the department with the wider ViacomCBS business
  • Develop positive relationships with the commissioners and be a key troubleshooting point person for them People Management
  • Help to create the greatest possible workplace experience for employees.
  • Drive the ‘One ViacomCBS’ approach, role modelling great team work and collaboration.
  • Be an ambassador for all VCNI channels, internally and externally
  • Help to embed the ViacomCBS values and foster a culture of inclusion
  • Strong team management skills
  • Lead the team to develop outstanding 360 campaigns which respond to the business’s needs

What skills do you need

  • Essential that you have experience writing creative briefs and have phenomenal writing skills!
  • Adaptable and resilient, can manage workload in a fast-paced environment
  • A passion and dedication to developing brands which people love
  • Management experience and demonstrable evidence of implementing measurable 360 marketing campaigns
  • Highly collaborative team leader/player; comfortable with ambiguity and with leading in a matrix organisation
  • Strong numeracy, analytical & reporting skills alongside specialist communication skills and style
  • Problem solving
  • Passionate about building a diverse and inclusive work environment.

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